I love this soap. I've used it on my baby since her first bath and we now use it every night. I don't use a lot, maybe two pumps worth for her entire body (and she's a baby, so she's not really dirty) but the lather makes nice bubbles, it glides on smooth and washes off clean, and THE SMELL - oh, my baby and I fall hard for the relaxing lavender. I think between that, the warm water, snuggly Magnetic Me pjs, and her Love to Dream (early on) / Zipadee-Zip (roller) swaddle, we have bedtime magic down. I could just have a good sleeper, but this soap certainly doesn't hurt. I'll add that her baths are short and again, I don't use a lot of lather, but it is still a nightly ritual and despite that her skin is soft and moisturized, so the soap is really perfect. Highly recommend.Have been using the brand of body wash/shampoo on my granddaughter since she was born - about 4 years ago. She has never had any skin issues or irritation with this body wash. We have accidentally gotten it in her eye a couple of times and it does sting - have to immediately flush with clear water and it clears right up. Her hair always looks clean and shiny and is not dry. We do use a spray on leave on conditioner on her hair after washing. Do this to help with tangles as her hair is very long - ouch!I also use this product to clean her bathtub. I just pump some on a wet cloth and wash out the tub. It removes any tub ring and I like knowing I am not leaving any harmful or harsh cleaning product in her tub.Their body lotion is also nice but we no longer use it - in the winter months I just lightly apply Lubriderm to her skin after bathing only 1 or 2 times per week.The pump bottle lasts a LONG time if used for bathing purposes only. However we do through it a lot quicker because she likes to play with the suds in the tub.Don't think you can do wrong with this product and recommend it highly.Thanks.I have used this soap since my daughter was born three years ago and still use it to this day. I have tried other soaps a few times in between and it just reaffirms how much I like this soap. First, it is gentle on baby skin and smells amazing (I also recommend the orange vanilla), it has given my kids great skin with no issues, and it doesn't leave a film or slim in the tub after bath time.When my son was born, he developed cradle cap over the first couple weeks. For his first few baths I did not use this soap because it isn't tear free, but after using this soap with a soft brush once his cradle cap was gone. I could kick myself for not doing it earlier.With that, the one downside is that it is not tear free, but because it is foamy it's pretty easy to prevent soap in the eyes.I was so impressed with other Earth Mama products that I was happy to try this wash though the reviews warn against the smell…Unfortunately, it is true. The smell is a combination of cheap soap and herbs and I can see how it is a deal breaker, especially when the smell lingers on the baby.However, the first dealbreaker for me is its inability to get rid of smells (odd enough) I wash my baby’s bottom when I change her diaper -but this wash does not get rid of the poop smell on her skin- Even after applying it several times, I end up using another baby wash I have in hand…The second deal breaker? This wash is not tear-proof and it is VERY irritating… Granted, this is on me for not reading the label —but be it as it may, I cannot use an irritating product on my wiggly baby (when the one reason I am willing to pay a lot for baby wash is to protect her skin -and her eyes)On the positive, I love the pump and the fact that is foam. It feels very soft on her skin. Too bad it is not gentle in her eyesI can’t smell (covid related) but I love this stuff. We’ve tried three different soaps and they’ve all been ok but this stuff just makes all of us happy. We have Earth Mama lotion and diaper balm too and it’s all been a win for us!I am not enjoying this product, and I will not be purchasing it again. I have given it one star for the fact it arrived promptly and in good condition (no issues with service), and I have given it one star for the fact it is a natural product that is safe for my pregnant body and growing baby.However....The product comes out as a foam, which is difficult to get into a decent lather. I purchased this item to use as a body wash, and I find I have to use a lot of foam to get any good coverage on my body. It quickly runs out on my loofah and I don't feel 'clean'.I did not intend to use this as a shampoo, but today I tried it as such as I was waiting on my regular shampoo to be delivered and it had not yet arrived. Instant regret. I have long, thick hair, and this foam could not get in to the 'depths' of my hair. I had to use a LOT of foam to feel like I had got it through most of my hair, and even with all that foam I was not able to get it into a proper lather to clean deep down. It left my hair (the parts it did reach) 'squeaky' clean which sounds good but it is not - that means it had stripped my hair of it's natural oils and this is not healthy. It also left an awful sticky residue on my hair that I could not get out even with using a lot more of my normal conditioner than I would normally need to use. When after I damp-dried my hair with the towel and attempted to comb it (which I normally have no trouble with), I could not get the comb through my hair with all the tangles. After letting my hair dry for a few hours, it still had this awful sticky residue to the touch and the minute Amazon delivered my regular shampoo and conditioner I jumped back into the shower and washed my hair all over again. Much better!I do not recommend this product, and I will be looking to try one of the many other, natural and pregnancy safe products that are on the market.We love this product so much, cleans well & smells so good with added moisturizers to prevent baby getting dry. I loved the foam the pump made, only negative I would say is the pump became faulty after about 5 month of use. It doesn't pump now & it's irritating to have to take the lid off. I'm worried about it spilling. It's a big bottle so I'm sure I will be using it for another year or so, I will change my review to 5 stars if the seller is willing to send me a new pump!I've used this soap for all my babies. It works, it's gentle, organic, and smells great.use it consistently for over a year, doesnt dry out the skin and no rashes.Wonderful item. No harsh chemicals. Always recommend for kids. Thought the item gets shipped from US, reached fast.Love this product