Worth the price to my wife….. us guys know how it is??. Don’t think there is much difference from a DG generic?? ? ?…….. if we being honest this makes me feel like I’m using the soap provided from a motel 5 on my son. When he gets done with bath and if we don’t apply WD-40 liberally he will wake up with knees drier than my wife’s elbows. Just kidding this isn’t my first time ordering we just ordered this and the ointment which are larger. It’s definitely worth the buy for dry babies. ?